I think the main factor contributing to my failure to launch my blogging career and hit super stardom *sparkles* is my inability to bring attention to myself because believe it, people, blogging is an attention economy.
Now what is an attention economy, you ask. In the context of the WWW, it means attention has become the determining factor in your success. That is to say, you can make it big (temporarily) if you can bring attention to yourself either through content or some publicity stunt, best illustrated in the entertainment industry. And now, in the blogosphere as well. Makes me want to change my site's subhead to "Because I need attention".
Anyway, attention is temporary and difficult to obtain. There's so much information on the web that something new will come up and pull a coup d'état on you, and before you can exclaim, "Holy crap, I'm popular!" some other more interesting person will have already sent you a plate of dust to feast on. Think: Friendster and ICQ.
And why this is a major obstacle for me is because I feel stupid promoting myself. I can't say, "Hey, check out my blog http://www.cheahwey.net/!" because it's so spammy and attention-seeking. Again, I've changed to a new address and still I can't bring myself to remind those who have not updated their blog rolls. I don't expect you to update it because I told you to, but instead, it's even more difficult to go to your blogs and tell YOU I've moved because it feels pretentious in some way. Trust me, I had an internal debate about doing it and now feel like a hypocrite for pinging posts that lacked substance.
Don't deny it, you little denial bug. You vie for that share of attention as much as the next person. According to this dude, Goldhaber, he said that attention is essential to surviving and the example he gave is, babies. Itty-bitty babies. The cute ones get all the love and attention while the butt ugly ones have to fend for themselves. Think: Beijing Olympics Opening Ceremony singing girl or pets at the pound.
Heck, Nuffnang and its blog aggregating service, Innit, builds upon this desire. This thing where friends and I lament about how Innit is becoming vapid spaces of nothingness stems from its operating model. It's been so naive of me to think that Innit should be about sharing quality posts and not posts about camwhores getting a haircut, like how it currently is.
Not to say I will never reach super stardom (optimism!) but this effectively diminishes my chances at it. I could still produce quality (*snorts*) content but chances of it being shared and the blog becoming popular would take forever. Probably never, depending on how long I live and whether blogging will be considered a trite enough platform for fame and infamy.